Interim CMO:
I have served as Interim CMO for brands both in high growth stage and well-established. In this capacity I take the reins of the day-to-day operations of the Marketing team and serve on the Executive Committee helping to shape strategy. My goal is to develop the team, process and outputs and help with placement of a long-term role.
Brand Positioning & Strategy:
I help brands find their story and align organizations behind a vision. Working closely with Exec teams, founders and employees my goal is to help distill the essence of a brand into inspiring, clear language and ideas that activate a business.
Campaign Development:
I help brands turn their stories into compelling, shareable and memorable cultural artifacts. This includes development of 360 campaigns. collaborations and partnerships, events and activations, and influencer/community programs. I love the creative process.