About

Hi. I am a marketer with over 25 years building brands and teams. I believe that conversation is the most potent currency in today’s world and that people would rather talk about what you do than what you say. As a result, I have focused my work on helping brands and businesses take strong actions that are meaningful in culture and that build respect, trust and affinity with consumers.

I have had the privilege of working on some great brands with some great people. I value these relationships deeply and love what I do.

I am a father, husband, bad guitarist, worse singer, hockey player, conscious-eater, music-lover, puzzle fanatic, voracious reader, wine-drinker, cheesy joke teller, nature-lover and friend.

Forbes 50 Most Influential CMOs | AdWeek Brand Genius

Services

I am here to help. My skill set is best applied to:

Brand Positioning and Strategy

Interim CMO needs

Campaign Development

Contact

tomherbst18@gmail.com

+1 415.699.6145

Here is a talk I gave that lays out some of my experience and approach to brand building: